
Bridging business requirements with exceptional user experiences through holistic, strategic methodologies.
I lead cross-functional teams to transform complex problems into narrative-driven solutions. By leveraging user research, advanced analytics, and competitive analysis, I create interactive experiences that not only engage users but also drive meaningful consumer behavior.
With over a decade of experience, I've worked across retail, gaming, technology, and the alcohol and beverage industries. My work ranges from massive digital rollouts for Five Below to crafting experiences for brands like Coors, Patagonia, The North Face, and ServiceNow.
Outside of work, I smoke some mean ribs, devour sci-fi audiobooks, DIY everything, wrestle with my kiddos and camp as often as I can.
Everbloom Digital Marketing
American Faith
Influence Music
Cornerstone Computer Solutions
Five Below
Jemsu
Nexon
Tri-State Generation & Transmission
eBags
LET'S CHAT
If you're looking to chat about freelance projects, mentorship, or other opportunities, please feel free to reach out!